SEO mis-information from Go Daddy

Incorrect SEO information is one of my pet hates and Go Daddy seems to be pushing some pretty bad advice on their website today.

When you try to register a domain they offer this “helpful” tip:

Why should I register more than one domain name?

• Drive more traffic to your Web site.
• Enjoy more opportunities to market to–and be listed in–search engines.
• Provide customers more ways to find you when searching the Internet.

Using more than one domain is generally a bad idea. Using extra domains to try and get traffic from the search engines is almost always a bad idea. I know Go Daddy are trying to sell more domains but giving people the wrong information isn’t the way to do it.

Sometimes a second domain is a good idea for example if you want to launch a version of your site in another country or if you have a major new product that doesn’t fit your existing site.

You should always try to buy misspellings and country specific versions just so somebody else can’t use them. Just redirect them to your homepage.

Categories: Search Engine Optimisation

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