Just to clear something up, I don’t really think the BBC is greedy or selfish, that was just my way of drawing attention to what is quite an important issue.
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Have you ever wondered why the results for a certain query are always the same? Do you have a site ranking 5th for a major keyword and no matter what you do it just won’t move up to 4th?

We call this phenomenon Search Result Lockdown.
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WCRS & Altogether Digital (the people behind Do The Test) have created another fantastic viral video promoting TFL. Check it out below.

How did you do?

In an outrageous act of selfishness and greed the BBC has decided to stop giving real links to the websites featured in the “Related Internet Links” section on the right hand side of each news story.

Links from the BBC have, historically, been some of the most important links that a website can get and there can be no doubt that Google rates the BBC as one of the most trusted sites on the web.
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There is a huge opening in the UK for somebody to build a market leading finance blog and it’s just a matter of time before somebody decides to take the plunge.

Google likes to see diversity in the search results so to have a blog ranking for “loans”, “car insurance” and “mortgages” wouldn’t cause them any problems.

The key would be to hire expert writers from one of the leading finance publications as well as a PR company that was able to get the site into the mainstream media.

Top this off with minimal monetisation for the first year and an aggressive SEO strategy and for a modest initial investment you could have something worth £10 million in two to three years.

Who will be the first to do it?

For those of you still to be convinced about whether anybody actually reads blogs take a look at this statistic: 41% of UK Internet users visited a blog in August.

Blogger & Wordpress are the most popular platforms and Engadget, Gizmodo and Unrealitytv.co.uk are getting the lions share of the traffic.

What’s your blog marketing strategy?

The T-Mobile G1 is launching in the UK this week and Google is promoting the handset in the most valuable piece of advertising space in the world - a text link right in the middle of the Google homepage.

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Building links for household brands is tough, building links for affiliate websites is even tougher. In this guide I’ve asked two of the leading affiliate and SEO experts how they approach link acquisition for affiliate websites. I’ve also added my answers too.
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Today Google has very kindly enrolled me in the SearchWiki program which means that every search result I see has two buttons next to it. One button to move the result higher and another to remove the result from the page.

This is the screen that lets you join the program:

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