This week I’ve been testing Microsoft Gatineau and it seems quite interesting. The interface is pretty slow though.
The demographic information is the best part. I can see that young people have a lower bounce rate than older people. Not sure how much use this information is though, maybe I should start showing ads targeted to students?
Patrick Altoft is Director of Search at Leeds based digital & SEO agency Branded3. Patrick also runs Blogstorm.You can get our blog posts delivered for free by email every day - simply add your email address to the box below or alternatively grab the RSS feed.
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You would think that microsoft would be leading in terms of effiency with their products.. but this slick interface looks like it should be coming from Apple.
What is Microsoft Gatineau?
That demographic information is pretty darn neat! I’m going to have to install this software just to get a nice chunk of that info on our sites. It could be invaluable to really understand our online market’s complete demographic.
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It’s like Google Analytics but from MS.
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