Comments on: Google Organic SEO Click Through Rates http://www.blogstorm.co.uk/google-organic-seo-click-through-rates/ Internet marketing and search engine optimisation Fri, 27 Jan 2012 13:42:03 +0000 hourly 1 http://wordpress.org/?v=3.1 By: Philadelphia SEO http://www.blogstorm.co.uk/google-organic-seo-click-through-rates/#comment-453972 Philadelphia SEO Fri, 09 Sep 2011 19:00:56 +0000 http://www.blogstorm.co.uk/?p=3691#comment-453972 You've got a real deal of chart analysis here and it's pretty helpful for many SEO out there worldwide, good job! You’ve got a real deal of chart analysis here and it’s pretty helpful for many SEO out there worldwide, good job!

]]> By: warren http://www.blogstorm.co.uk/google-organic-seo-click-through-rates/#comment-360247 warren Tue, 08 Mar 2011 03:46:39 +0000 http://www.blogstorm.co.uk/?p=3691#comment-360247 It shows why most web masters aim for the top 1 in the google search engine rankings. You will have more visitors if you have higher rankings. Thanks for the post. It shows why most web masters aim for the top 1 in the google search engine rankings. You will have more visitors if you have higher rankings. Thanks for the post.

]]> By: Doug N http://www.blogstorm.co.uk/google-organic-seo-click-through-rates/#comment-329746 Doug N Wed, 29 Dec 2010 02:03:42 +0000 http://www.blogstorm.co.uk/?p=3691#comment-329746 Hello Patrick. You mentioned interest in a study on non-brand keywords. I did a study somewhat like that, revisiting the AOL data and breaking it out into search categories: navigational, goods and services, comparison shoppers, and so on. The goods and services category matched pretty closely to the Chitika study: #1 33%, #2 14%, #3 12%, #4 8%, #5 6%, #6 6%, #7 4%, #8 4%, #9 4%, #10 4% The comparison shoppers had a bit more gradual drop-off in click-throughs: #1 22%, #2 15%, #3 12%, #4 9%, #5 8%, #6 7%, #7 5%, #8 5%, #9 5%, #10 5% Reference: http://dougneubauer.com/2010/10/click-through-rates-and-search-classification/ Hello Patrick. You mentioned interest in a study on non-brand keywords. I did a study somewhat like that, revisiting the AOL data and breaking it out into search categories: navigational, goods and services, comparison shoppers, and so on.

The goods and services category matched pretty closely to the Chitika study:
#1 33%, #2 14%, #3 12%, #4 8%, #5 6%, #6 6%, #7 4%, #8 4%, #9 4%, #10 4%

The comparison shoppers had a bit more gradual drop-off in click-throughs:
#1 22%, #2 15%, #3 12%, #4 9%, #5 8%, #6 7%, #7 5%, #8 5%, #9 5%, #10 5%

Reference: http://dougneubauer.com/2010/10/click-through-rates-and-search-classification/

]]> By: Neil Walker http://www.blogstorm.co.uk/google-organic-seo-click-through-rates/#comment-315139 Neil Walker Wed, 24 Nov 2010 20:35:55 +0000 http://www.blogstorm.co.uk/?p=3691#comment-315139 Arnold you can find CTR data by brand, location type searches here: http://www.seomad.com/SEOBlog/google-seo-organic-ctr-segmented-by-brand-product-and-location.html hope you find it useful. Arnold you can find CTR data by brand, location type searches here: http://www.seomad.com/SEOBlog/google-seo-organic-ctr-segmented-by-brand-product-and-location.html hope you find it useful.

]]> By: Arnold http://www.blogstorm.co.uk/google-organic-seo-click-through-rates/#comment-312368 Arnold Thu, 18 Nov 2010 23:03:58 +0000 http://www.blogstorm.co.uk/?p=3691#comment-312368 Nice work Patrick. I've seen quite a few studies around this for now and as you do I would really like to see a more detailed study, breaking down keyword types by brand / product name and non-brand / generic keywords, and even better a breakdown by industry. Nice work Patrick. I’ve seen quite a few studies around this for now and as you do I would really like to see a more detailed study, breaking down keyword types by brand / product name and non-brand / generic keywords, and even better a breakdown by industry.

]]> By: fashionappliance.com » Blog Archive » Why You Shouldn’t Disregard SEO http://www.blogstorm.co.uk/google-organic-seo-click-through-rates/#comment-286647 fashionappliance.com » Blog Archive » Why You Shouldn’t Disregard SEO Thu, 23 Sep 2010 08:04:58 +0000 http://www.blogstorm.co.uk/?p=3691#comment-286647 [...] is generally agreed in the industry that ranking first on a search will get you somewhere between 35-45% of people looking for that keyword. This number is usually half for 2nd place and continues to drop [...] [...] is generally agreed in the industry that ranking first on a search will get you somewhere between 35-45% of people looking for that keyword. This number is usually half for 2nd place and continues to drop [...]

]]> By: Why You Shouldn’t Disregard SEO http://www.blogstorm.co.uk/google-organic-seo-click-through-rates/#comment-286413 Why You Shouldn’t Disregard SEO Wed, 22 Sep 2010 06:50:20 +0000 http://www.blogstorm.co.uk/?p=3691#comment-286413 [...] is generally agreed in the industry that ranking first on a search will get you somewhere between 35-45% of people looking for that keyword. This number is usually half for 2nd place and continues to drop [...] [...] is generally agreed in the industry that ranking first on a search will get you somewhere between 35-45% of people looking for that keyword. This number is usually half for 2nd place and continues to drop [...]

]]> By: Why You Shouldn’t Disregard SEO | Epouster http://www.blogstorm.co.uk/google-organic-seo-click-through-rates/#comment-286320 Why You Shouldn’t Disregard SEO | Epouster Tue, 21 Sep 2010 23:42:00 +0000 http://www.blogstorm.co.uk/?p=3691#comment-286320 [...] is generally agreed in the industry that ranking first on a search will get you somewhere between 35-45% of people looking for that keyword. This number is usually half for 2nd place and continues to drop [...] [...] is generally agreed in the industry that ranking first on a search will get you somewhere between 35-45% of people looking for that keyword. This number is usually half for 2nd place and continues to drop [...]

]]> By: Why You Shouldn’t Disregard SEO | Epouster http://www.blogstorm.co.uk/google-organic-seo-click-through-rates/#comment-286319 Why You Shouldn’t Disregard SEO | Epouster Tue, 21 Sep 2010 23:41:40 +0000 http://www.blogstorm.co.uk/?p=3691#comment-286319 [...] is generally agreed in the industry that ranking first on a search will get you somewhere between 35-45% of people looking for that keyword. This number is usually half for 2nd place and continues to drop [...] [...] is generally agreed in the industry that ranking first on a search will get you somewhere between 35-45% of people looking for that keyword. This number is usually half for 2nd place and continues to drop [...]

]]> By: Why You Shouldn’t Disregard SEO | Ross Fleming.com http://www.blogstorm.co.uk/google-organic-seo-click-through-rates/#comment-286243 Why You Shouldn’t Disregard SEO | Ross Fleming.com Tue, 21 Sep 2010 19:11:47 +0000 http://www.blogstorm.co.uk/?p=3691#comment-286243 [...] is generally agreed in the industry that ranking first on a search will get you somewhere between 35-45% of people looking for that keyword. This number is usually half for 2nd place and continues to drop [...] [...] is generally agreed in the industry that ranking first on a search will get you somewhere between 35-45% of people looking for that keyword. This number is usually half for 2nd place and continues to drop [...]

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