Using our own online petitioning site, Twitition.com, we utilised a sample of its 7.6m signatures to gather data on the value of tweets on SERPs positioning, and found that the more tweets a URL receives, the higher up the rankings it sits.
If you’ve ever used Twitition.com, you’ll know that when you sign a Twitition, you send a tweet out containing the Twitition’s URL, so we can assume that a Twitition signature equals a tweet.
Our study found that URLs received a significant boost in Google rankings up to 50 tweets, when the effect seems to level out.
The subsequent benefit of gaining tweets is fairly minimal until around 5,000 tweets, when the average ranking of a URL is 31. URLs with over 7,500 tweets enjoy an average Google ranking of 5, whilst URLs over 10,000 tweets are almost guaranteed first page rankings.
Of course, there could be many factors at play here and we only used Google for this study, but what the results have conclusively shown us is that there is a correlation between number of tweets and Google rankings.
Take a look at the post on Branded3’s B3Labs for more information, and get in touch if you’d like to know more about this and how it could affect your SEO strategy.
Were you caught out on April Fool’s Day by a clever digital PR stunt? There were certainly plenty of weird, wonderful and downright wacky stories shared via social media yesterday.
Everyone enjoys scouring the net or rifling through newspapers on April 1 to determine what’s real and what’s blatantly just creative writing, so here are few examples of April Fool’s jokes that caught our eye at Branded3.
Sony. The arrival of VAIO Q, hailed as the world’s smallest Ultrabook, created a stir among techies and Sony also released a YouTube video that has been viewed over 140,000 times in little over 24 hours.
Interflora. The guys at Interflora revealed two new types of flowers – the Tiger Rose and the Leopard Rose – via a blog post complete with convincing pictures.
Google. A flurry of activity from Google HQ raised plenty of eyebrows. A new function on Google Maps surfaced for the first time yesterday that allows users to see an 8-bit version of the world by clicking the ‘Quest’ button in the top right-hand corner. Google and NASCAR also announced the launch of Google Racing, which was a concept of self-driving cars.
ThinkGeek.com. The idea of an iPad version of Hungry Hungry Hippos that has all the frantic fun of the original board game proved immensely popular, although visitors to ThinkGeek.com will be left disappointed after clicking ‘buy now’.
The Observer. One of the more obvious April Fool’s stories revolved around Shaun Ryder becoming a special advisor to David Cameron. Stranger things, though, have happened in the world of politics! Staying on theme of politics, the Mail on Sunday claimed the Government were set to tax chilled champagne following the ‘pastygate’ farce.
The ECB. The England Wales Cricket Board publicised plans to station ‘Balldogs’ around the boundary rope at certain games to help fetch the balls whenever a four or six is hit.
YouTube. The powers that be at YouTube fittingly made a video that has gone viral and had over 1.4million views after giving people the chance to own ever video uploaded to the site.
02. To address the issue of smartphones with a short battery life, 02 released the 02 Jet, which offers 1,000 hours of talk time and can be left on standby for 92 days.
Time Out. Time Out reported that the London Eye will rotate five times faster than usual during the Olympics in order to keep up with the increase in visitors to one of the city’s major attractions.
Mashable. Pete Cashmore was ousted as Mashable CEO for a few hours by comedian Conan O’Brien, who wasted little time in revealing the future of Twitter before resigning in a series of video clips.
Branded3′s Head of Search – Tim Grice – gave an interesting talk this morning at the TFM&A event in London. Take a look at Tim’s presentation slides below for some valuable tips and insights into using social media to help your SEO campaigns.
Don’t miss Branded3 tomorrow at the TFM&A event in London, where CEO Vin Chinnaraja, Head of Search Tim Grice and Search Expert Matthew Jackson will be available to offer insights and tips for your campaigns.
Tim will be taking to the stage twice during the event at Earls Court 2 tomorrow, to deliver some expert talks. Firstly, if you get to the event early enough you can catch Tim talking in the Social Media Theatre on ‘How to use social media to improve your SEO’.
This talk is essential for any search enthusiasts wondering how social media affects SEO, and the following topics will be covered:
Maximising link potential through social media
How Social Media & SEO are joined
What is Social Link Building?
Using Twitter to build links and followers
Social media tools and services
And last but not least, our very own award-winning social media phenomenon, Twitition
Head to the Search Marketing Theatre later on tomorrow afternoon at 4pm, to hear Tim’s talk on ‘Advanced SEO Strategies for 2012’.
Tim will cover the following in this talk:
Developing natural link signals
Developing ROI from your SEO campaigns
International SEO
Plus much more…
Come and talk to Branded3 in the VIP area tomorrow, or if you can’t make it – get in touch with us for any SEO or social media advice, or if you’d like to receive the presentation slides.
Love-struck Facebook users can now mathematically calculate how likely their partners are to accept a marriage proposal this Valentine’s Day with the Branded3-designed Interflora ‘Love Machine’ Facebook app.
Our very own Design, Development and Social Media teams built the Facebook app to coincide with the most romantic day of the year, giving visitors the chance to find out whether 2012 will be the most romantic year of their lives.
As a Facebook user, you need only ‘Like’ the page to get the cogs and springs of the ‘Love Machine’ working.
Working in the SEO industry for quite a few years now I’ve talked to a lot of small business owners frustrated by their experiences working with SEO companies. Small business SEO is very different to doing SEO for larger brands and we’ve always focused on working with larger businesses at Branded3.
This week I’m pleased to say that we are launching a new business called Baby SEO to service smaller businesses with respect and deliver the sort of good, honest service that small business owners expect from an SEO company.
Although we are just officially launching the business this week we have already built up a few dozen clients over the last few months and the company has a dedicated small business SEO team in place.
Baby SEO packages range from £300 to £1500 per month and we are offering 20% referral fees – perfect if you have any friends or clients needing better rankings. We also offer a white label option.
If you have any friends who are looking for a specialist small business SEO agency or perhaps you are a designer wanting to find a reliable service to outsource some SEO to then please get in touch with Baby SEO and we will be gladly be of assistance.
We are currently hiring for a few SEO & digital jobs in Leeds including a PHP developer. The job advert is below – CV’s to careers@branded3.com (no agencies).
Branded3 is an award-winning digital and SEO agency, working alongside worldwide brands and companies to deliver innovative digital solutions. We’re always on the lookout for experienced and skilled digital experts to add to our growing team; and we’re currently on the search for a talented PHP Developer.
We require a PHP Developer to take a lead role in web and digital production projects, working alongside our expert team to produce development of the very highest standards. The developer should be able to demonstrate a very strong OOP and code/architecture, extensibility and re-usability. A good understanding of extensible relational database schemas is essential.
Responsibilities:
Lead development of PHP web projects
Assist in the front-end development of PHP C# websites
Define project scope/approach
Manage/coach junior developers
Interact with other specialists to deliver complete projects
Report to the Head of Digital
Skills and experience required:
Experience in running small to medium scale projects
Experience working on large projects would be desirable
5 years+ experience in development
3 years+ PHP experience
MySQL
XHTML/CSS
Photoshop (basic level manipulation)
Zend framework
Magento
WordPress development
If you encompass the above skills and think our lively and exciting agency could benefit from having you on-board, send us your CV today along with a covering letter, stating why you think you’d be great for this position. We look forward to hearing from you!
Recognising the high-quality search results we deliver to our clients, Branded3 has been nominated for eight prestigious Search Awards, including Best Blog for Blogstorm.
Honoured to have even been nominated for just one award, our SEO team here at Branded3 are proud to have our hard-work and innovation recognised on such a large scale and have updated our ever growing awards page with the full details.
These awards celebrate the best in SEO and PPC across the UK, and to be nominated for eight out of the 15 available award categories is fantastic.
Acknowledging the success and effectiveness of our innovative SEO strategies; we’ve been nominated for Best Use of Search in the Retail sector (with Interflora), the Leisure sector, the Travel sector (with Spa Breaks), and the Finance sector (we entered this award jointly with the excellent team at Money Supermarket).
Our recently launched Twitter-based app, Competwition.com, is shortlisted for the Innovation award; and of course I couldn’t be happier that Blogstorm is competing for Best Blog.
We’re also nominated for Best Local Campaign, on the strength of our SEO work for international gym chain LA Fitness.
On top of all of this, Branded3 has been nominated for Best Agency, along with six other highly-regarded and established agencies.
As well as being a huge compliment to the work we do here, being nominated for eight Search awards contributes greatly to our good reputation in this industry, and reflects the accomplishment and success we’ve achieved in the last year.
Congratulations to the team at Branded3 and thanks to all our clients for the hard work everybody has put in over the last few years to achieve this.
Branded3 is currently recruiting for the role of SEO Strategist and also 3 Link Analysts.
We’re expanding rapidly with 29 staff in Leeds & another 25 in Malaysia. Thanks to a strong reputation we’re lucky enough to work on some of the UK’s largest SEO campaigns and are delivering number 1 rankings for some of the worlds most lucrative keywords.
The roles offer quick career progression and are a fantastic opportunity for the right candidate to work with some of the UK’s largest brands and help develop their SEO strategy.
The role will be based in our Leeds office which is based around 15 minutes outside the city centre and very easy to commute to on the motorway (no rush hour traffic).
If you would like to discuss the roles please email contact @ branded3.com or send across your CV.
Love-struck Facebook users can now mathematically calculate how likely their partners are to accept a marriage proposal this Valentine’s Day with the Branded3-designed 
