Category: Blogging

WordPress Crawl Rate Tracker Plugin Upgraded & Re-released

by Patrick Altoft on / 20 responses

Some of you might remember the Crawl Rate Tracker plugin we released way back in February 2008. This plugin was neglected for a while but we’ve now rebuilt the entire thing and re-released it with a few very nice improvements.

Download the plugin via the WordPress site or search from your Plugins section within the dashboard.

The plugin shows a chart of all the visits by Google & other major search engines to your site for any time period you want and also shows crawl information for specific pages. We’ve added the ability to see number of pages crawled per day as well as number of crawls.

Crawl rate tracker

Any feedback please leave either in the comments or on the WordPress site.

Secure Server Online Backup for WordPress

by Patrick Altoft on / 7 responses

We use WordPress a lot whenever we are building non-ecommerce sites for clients. It’s a perfect CMS for anybody who wants a mixture of pages and news and the latest versions are really user friendly.

One of our web design clients does online backup for large companies, financial institutions and the UK government and they have just released an Online Backup for WordPress plugin which backs up all your blog data to their secure servers (mirrored across two datacentres in the UK). Bloggers get 50MB of space for free and when you run out of space the older backups get deleted to make way for new ones.

Online Backup for WordPress Read more →

Does it matter how bloggers are paid?

by Joel Turner on / 17 responses

The Federal Trade Commission (FTC) recently suck its neck out by suggesting bloggers who are paid, or otherwise incentivised to post should declare that interest as it is misleading to consumers not to do so (look here for an analysis).

This brings up a whole raft of questions about the status of bloggers and those who pay or give them products to write posts in the UK. One of the main issues goes to heart of what blogging actually is. Is it journalism or advertising? And if it’s neither it falls between industry regulation in the UK. Read more →

Amazing Analytics360 WordPress Plugin

by Patrick Altoft on / 11 responses

WordPress is fast becoming the best CMS in the world thanks to the range of fantastic plugins that are available to do anything you like. I don’t normally blog about plugins but the new Analytics360 plugin from MailChimp is fantastic.

As you can see in the screenshot below it brings Google Analytics data into your WordPress dashboard and overlays your blog posts on top of the data. Clicking on the orange dot brings up details of the blog post and number of page views that day.

analytics360 Read more →

Ryanair calls bloggers “idiots” and “lunatics”

by Patrick Altoft on / 13 responses

Ryanair seems to have a misunderstanding of blogging and has made the mistake of issuing a statement calling bloggers “idiots”.

What Ryanair seems to think is that bloggers are somehow separate to the mainstream media which is clearly not the case as the story is covered in the Times and Telegraph today.

Ryanair can confirm that a Ryanair staff member did engage in a blog discussion. It is Ryanair policy not to waste time and energy in corresponding with idiot bloggers and Ryanair can confirm that it won’t be happening again.

Lunatic bloggers can have the blog sphere all to themselves as our people are far too busy driving down the cost of air travel.

The row started when Jason Roe wrote a blog post and Ryanair started leaving strange comments.

It’s fine to have a policy of not engaging with bloggers but it seems unbelievable that the first time they break this policy it’s to call them idiots and lunatics.

Twitter Has Changed Blogging Forever

by Patrick Altoft on / 16 responses

Twitter is exploding right now and is the 83rd most visited website in the UK according to Hitwise. With the growth of Twitter has come a big shift in the way people are interacting with blogs.

Aaron Wall was first to spot the changed calling Twitter Corrosive to Online Marketing:

In the past when you did something quite cool and attention-worthy people would reference it on their blogs. But now in the age of Twitter, many people mention your stuff on Twitter.

This can be good if they have thousands of Twitter followers, but if most the people mentioning a topic are all in the same small tight knit space then you are only reaching a fraction of a fraction of the potential distribution you would have before the age of Twitter.

The way blogs become popular is by being mentioned lots of times on other popular blogs. It’s very hard to become popular using social networks alone. If blog readers are deciding to spread interesting links via Twitter instead of blogging about it on their own sites then new blogs will struggle to gain readership.

To try and gain more market share on Blogstorm I installed a button at the end of each post to allow people to easily share the story via Twitter. It works great to get people sharing the post but the displaying of Tweets part isn’t working at present.

What has been very apparent since the plugin was installed is that comments have dropped significantly. People would prefer to click a button that sends the same Tweet everybody else is sending than leave a comment in the normal way.

I guess there is a decision to be made – more people Tweeting my posts or more people leaving blog comments. As somebody who very rarely leaves comments on blogs I suggest Twitter is more important.

What do you think?

Twitter

Brewdog: Blogging your way into the big time

by Patrick Altoft on / one response

The Times has published a piece today about the benefits of blogging. The point of the article is vague and is lacking in links to the sites mentioned as well as actionable tips but I’m pleased that they are combating the normal gloom and doom of business reporting by showcasing a success story from Brewdog.

One thing I’m surprised about is that Brewdog has yet to send samples to the UK’s largest bloggers. If you want a sample from them why not leave a comment below with your blog URL and we will see if James Watt from Brewdog can oblige :)

Soon after starting up, Scottish beer business Brewdog was struggling to sell its product until its co-founders hit on the idea of using the internet to market their distinctive beers.

“It was a hard sell locally at first,” said co-founder James Watt. “People had grown up with lager, and a lot of the pubs in Scotland are tied. So we decided to see if we could interest overseas beer enthusiasts online. We could see an opportunity in places like Sweden and America where specialist beers are popular,” he said.

Watt found the most popular bloggers in each country and sent free samples to them. Having built a following, they convinced local importers to sell their beer and international orders took off. Today exports account for 80% of sales.