Amazing Analytics360 WordPress Plugin

by Patrick Altoft on / 11 responses

WordPress is fast becoming the best CMS in the world thanks to the range of fantastic plugins that are available to do anything you like. I don’t normally blog about plugins but the new Analytics360 plugin from MailChimp is fantastic.

As you can see in the screenshot below it brings Google Analytics data into your WordPress dashboard and overlays your blog posts on top of the data. Clicking on the orange dot brings up details of the blog post and number of page views that day.

analytics360

According to Joost you can use this in conjunction with his Google Analytics plugin to track RSS readers using the utm_source parameter (make sure you also use the All In One SEO plugin with rel=canonical turned on before you start URL tagging).

What do you think?

Patrick Altoft is Director of Search at Branded3, a Leeds SEO & Digital Agency specialising in SEO, Web Design, Development & Social Media.

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Comments

Read the 9 comments below, or add your own!

Joost de Valk
July 16, 2009 at 8:08am

Hey Patrick,

you’re right about the canonical, but: my Analytics plugin also has the option to do hash tag based tracking, so #utm_campaign instead of ?utm_campaign, which saves a lot of trouble :) Unfortunately, MailChimp doesn’t have that option yet, just sent them an email asking for them to add that option.

Cheers,
Joost

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July 16, 2009 at 12:25pm

Do you have to share your Analytics data with MailChimp to use this plugin? Do they see your stats, referers, keywords?

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July 16, 2009 at 1:10pm

I have no idea Tim, good question.

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Joost de Valk
July 16, 2009 at 1:20pm

Nope they don’t.

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July 17, 2009 at 9:04am

Just out of interest, what’s with the bizarre date scale along the x axis?

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July 17, 2009 at 10:44pm

@vwackrill What do you mean about the date scale? What’s bizarre about it?

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July 18, 2009 at 1:29pm

Yeah, the dates seem to be mixed up.

Whilst it is an impressive plugin I find it easier to review the analytics for all my sites rather than just one site at a time.

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Navin Poeran
July 19, 2009 at 5:17pm

Too bad, it requires php 5 or higher

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July 21, 2009 at 2:41pm

i just got a blank page after installed successfully.
dream host is my hosting, it support php5.

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